The Essentials
Our Guarantee
Crafted without compromise.
Every product from Just A Touch is developed with intent — engineered for performance, longevity, and refinement.
We do not dilute formulas to cut costs.
We do not use fillers, harsh additives, or unnecessary chemicals.
We do not release products we wouldn’t use behind the chair ourselves.
If a product doesn’t meet your standards, it doesn’t carry our name.
This is our guarantee:
quiet excellence, without shortcuts.
WELCOME TO THE Standard
Raising your standards through grooming isn’t about vanity.
It’s about discipline.
It’s the quiet decision to show up prepared —
for the meeting, the date, the room you’re about to walk into.
Grooming is not the performance.
It’s the preparation.
The man who takes care of the details
moves through life with less friction.
This isn’t about impressing anyone.
It’s about respecting yourself enough
to move with intention.
Welcome to the standard.
“Every product feels deliberate. Nothing feels like filler. This is the first grooming brand I’ve used where everything performs exactly as it should.”
— A.C., Manhattan
“It made shaving feel intentional again.”
The razor has weight to it. It’s balanced. The shave is close without feeling harsh. It’s the first time in a long time that shaving felt like a ritual instead of a chore. I take my time now.
— Marco D., New Jersey
“One product, five uses, zero clutter.”
I use Utility Balm on my beard, hands, lips, and even flyaways when I travel. It absorbs clean, doesn’t leave me greasy, and actually repairs dryness instead of masking it. This is the kind of product you keep in your bag and forget everything else.
— Anthony V., Chicago
"This replaced every styling product I owned.”
I’ve tried everything from drugstore to boutique brands. Defining Paste is the first product that actually gives structure without looking forced. My hair holds its shape all day, but it still moves naturally. No shine, no crunch, no residue. It feels like what a professional would use — because it is.
— Michael B., New York
“People lean in when I walk by.”
Notte isn’t loud. It’s controlled. The kind of fragrance that doesn’t announce itself — it lingers. I’ve had more comments on this than any cologne I’ve worn, and the reactions are always the same: subtle intrigue. It feels deliberate.
— Daniel C., Miami
“My skin stopped getting irritated.”
I used to get razor burn no matter what I tried. This shaving cream changed that. The glide is smooth, the cushion is real, and my skin doesn’t feel stripped afterward. It feels like what shaving is supposed to feel like — calm, not aggressive.
— James L., San Diego






